Inflatable advertising model, also known as gas model, is a new publicity media that came from abroad in the mid-eighties of last century. Its predecessor is said to be from a lot of cartoons, animation in the United States. As the film's animations, cartoons are vivid and lovely and many young children learn to imitate that, it will soon be some savvy advertisers fancy.
With the accelerated pace of China's reform and opening up, this form of propaganda has been introduced into China. In the process of brand from and promotional advertising, inflatables have an irreplaceable role, and it is easy to form a grand scene of bustling activity. Its appearance, enlarge the product of the imagination of people, mobilize people's curiosity, teasing people's shopping desires, by showing vivid, tall and vivid, to bring a strong visual impact and a relaxed atmosphere to deepen the awareness of product image and brand awareness, play good publicity.
If the business in television, newspapers, radio, magazines, advertising on the Internet to do, the cost per month should spend at least tens of thousands of yuan. Moreover, the investment on advertising in these media, most of the lack of creativity, people read and forget, no deep impression. As for the inflatable model, if the business ordered a 20-meter-high "bottle" inflatable bouncers, and then blowing it up with a blower, placed in residential or commercial areas are concentrated downtown, his influence is far more than other media. Buy the product model of the inflatable model, businesses pay only a one-time cost of one thousand yuan, and the mode of life from the gas in terms of normal usage, generally have to spend 2-3 years, average business only a little money a day to pay the costs. Therefore, the inflatable model as one of the best promotional vehicle, will gradually become a wise business decision, a great "catch up" to catch up other media trend.
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